People Categories

This award aims to recognize people that go above and beyond their call of duty. Let us know who you think would be deserving of this award!

Some people dedicate their own lives to improve the lives of others. This selfless act, often gone unnoticed, deserves to be brought to the forefront. Whether it is constant fund-raising, volunteering or leading an organisation into seeing their dreams turn into a reality, we want to hear their incredible stories!

This award aims to shine a light on best practice and on excellent contribution to early education. Through all the challenges that face early years’ professionals they continue to improve their skills and qualifications and do a fantastic job in educating and developing young children – this is your chance to be recognized and celebrated. The Outstanding Early Educators Award will recognize an individual or a team that has made a significant impact on children or an individual child. The winner/s will be innovative and inspiring and  will demonstrate that they truly go the “Extra Mile!”

Do you know the best dad in the world? We want to hear about dedicated fathers who go that extra mile to spend quality time with their children by showing outstanding support through a particularly tough time, or working extra hard and defying all the odds to provide for their family. Tell us their story!

Do you know a baby who has come into the world against all odds?It could be pregnancy complications, years trying to conceive or a premature birth. We want to recognise a baby who ultimately overcame all challenges and is now a thriving, healthy little boy or girl (aged zero to 12 months).

Starting a new company or running your own business isn’t easy at the best of times, and it can seem nearly impossible when you have to contend with sleepless nights, nappy changing and toddler tantrums. We would like to hear how you or a friend successfully manages your hectic business schedule around being a parent.

We want to reward a brave, heroic, and unique child through this award. This child may be recovering from a life-threatening accident or battling a serious illness. If you know a child who has shown remarkable strength and an unwavering positive attitude in the face of an ordeal, tell us about this young hero.

Help us recognise a special GP that has made a difference to the lives of many families. Whether it’s the impact they have on the quality of care received or ultimately, going above and beyond the call of duty, we want to know of the GP’s across the country providing this on a daily basis.

Grandparents are playing a much bigger role in family life these days and we want to celebrate those inspirational grandparents who have worked tirelessly to support their grandchildren. They may have assisted in raising their grandchildren, exerted a positive influence through quality time, or helped a young family through a difficult period. Tell us about the outstanding grandparent(s) you know who truly deserve recognition.

Caring, supportive, compassionate and encouraging; these are just some of the words used to describe midwives. We want to recognise a midwife who has gone beyond the call of duty to care for new parents and infants. Does your midwife deserve recognition? Tell us your story!

Every mum is an unsung hero; juggling kids, housework and cooking on top of everything else! Mums are supportive, comforting, positive and always put their families first. We want to hear about an extraordinary mum whose hard work and commitment to her loved ones is truly inspirational.

A pharmacist doesn’t just provide medicine, they are in many ways, the number 1 medically trained professional that customers can avail of every day. We want to award the pharmacist that takes extra interest in their customers and those who play a vital role in their medical care. Why not vote for your local pharmacist today!

Some siblings were just made super. This particular award is exclusive to someone who has gone beyond the norm to be an exceptional brother or sister. Do you know a little girl or boy who has demonstrated their outstanding ability to be a role model, friend and hero to their siblings? This child may have overcome extraordinary obstacles in aid of their sibling or, better still, it could be their everyday role in family life that makes them worthy of this distinguished award.

This award is given to a child, at primary level, who shows an outstanding ability for such a young age? Whether it’s through sports, volunteering, helping the community, or helping other children, we want to hear their story! This child may have had to overcome obstacles or demonstrates fairness, a positive attitude and dedication to their activity. Kids can nominate each other or parents can nominate for their kids!

Want to Sponsor a People Award?

Sponsoring a People Award category gives your brand a wonderful opportunity to celebrate these outstanding achievements. Your sponsorship will receive coverage on all print adverts including all media partner adverts and promotional material in the lead up to the Boots maternity & infant Family Awards.

The awards highlight products, services and the people who make a positive impact on the lives of parents and babies all over the country as well as highlighting the great work that is so often taken for granted in our hospitals and care centres all over the country.

To find out about our sponsorship opportunities please contact Heidi Vambeck on (01) 4322254 or email for further details.